Nike has once again raised the bar for innovative advertising by unveiling a hyper-realistic holographic display in Europe showing off its latest running shoe.
The science of holography has taken a big leap forward thanks to tiny carbon nanotubes. Scientists at Cambridge University have used carbon nanotubes to generate the smallest hologram pixels ever created. The small size is key, because the smaller the pixel, the higher the resolution of the hologram and the wider the field of view.
The current generation of 3DTV sucks for lots of reasons, not the least of which is that it's not really 3D like a hologram is. Recognizing that true holographic video is a long way off, MIT has developed a glasses-free 3D stacked LCD display it's calling a Tensor Display that can make some of that magic happen.
Compared to other, more modern storage mediums, optical discs are terrible. They're big, they're fragile, and they're hard to access. You may not agree, and neither does GE: they've just developed a commercial micro-holographic storage technology that can fit 500 gigs on an optical disc.
Have you ever had a sneaking suspicion that the entire world is just one giant hologram? For better or worse, this now seems less likely to be the case, according to the latest results from a gravitational wave detector. Yes, we have those.
DARPA's looking for a way to give soldiers on the ground more direct access to air support, and the solution that they've come up with involves a nifty-looking set of holographic sunglasses.
Well, we knew it would happen eventually: science has made the famous hologram from Star Wars ("Help me, Obi-Wan Kenobi. You're my only hope.") a reality.