The world refuses to let legendary rapper Tupac Shakur rest in piece. In an almost magic-like appearance, a holographic Tupac appeared onstage at Coachella alongside Snoop Dogg to prove that music never dies, even if the artist isn't around.
Four months in the making, the life-like Tupac hologram is estimated to have cost between $100,000 to $400,000 to create.
AV Concepts' president Nick Smith was coy on the technology behind the recreation, only budging to reveal this tidbit:
Smith said he wasn't allowed to talk about the creative aspects of the production -- including how the hologram was able to seemingly perform the set in synch with Snoop and whether all the vocals were 'Pac's -- but he did say that his company has the ability to recreate long-dead figures and visually recreate them in the studio. "You can take their likenesses and voice and ... take people that haven't done concerts before or perform music they haven't sung and digitally recreate it," he said.
Sounds a lot like AV Concepts has a lot in common with George Lucas. The Star Wars creator also has an interest in reviving dead stars through digital means.
How long until we have holograms of Michael Jackson, Amy Winehouse or Whitney Houston? My guess is soon, very soon.
WARNING: NSFW (language) video below.