Augmented reality plus iPhone delivers the first chest-mounted 3D TV

In a bid to jumpstart sales of its new 3D televisions, Panasonic has launched a promotion that combines augmented reality with the iPhone, and the result is possibly more interesting than their televisions will ever be.

When the application, called 3D VIERA AR Greeting, is loaded up on your iPhone, you simply point it at a specially designed Panasonic t-shirt and watch as a virtual Viera television appears on your chest which then displays 3D animals emerging from the screen. If Panasonic could somehow make their 3D televisions as magically engaging as this AR promotion, we might finally see the uptick in 3D TV sales the industry has been hoping for.

Via Gizmag

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