Here's the first step to augmented reality on the iPhone

This iPhone outfitted with a prototype RFID media player promises to turn your smartphone into a device that can actually react to world around you. Essentially, it turns the iPhone into an augmented-reality gadget.

Developed by the NFC group, the iPhone media player allows you to simply wave your iPhone over any properly RFID-tagged object and view content associated with that object. Just imagining the iPhone RFID paired with the right augmented-reality app opens up a myriad of sci-fi-esque possibilities for the real world.

Via DesignBoom