The original Nintendo is turning into the most popular mod in the history of mods. We've seen old Nintendos and Nintendo controllers messed around with more than any other gadget, and with good reason: everybody loves the NES. And now you can show your love for the NES while you're eating lunch by turning it into a lunchbox.
As far as DIY projects go, this looks to be pretty easy. Basically, you gut a Nintendo, attach some screws, and you're done. Sure, it's not the most portable lunchbox around, but I don't think you're gonna find a lunchbox with more geek cred than this anywhere.