Some people want their gigantic TV to be the centerpiece of their living room, the object that immediately screams out for attention and says "look at me! I'm a gigantic TV!" Other people, however, just want their TV to blend into the background and only be the center of attention when it's being watched. For those people, Sony's introducing the Bravia E4000 TV line.
The TVs, coming in 26, 32, and 40-inch models will offer a "picture frame" edging in a number of finishes such as Dark Walnut and Midnight Sky to help it blend in with your décor, looking like a picture frame on your wall. No word on pricing yet, but they should be available within the next few weeks.