It’s a pretty good trick to get every CES attendee who walks by to stop in their tracks at the sight of a chair. But that’s exactly what’s going down with the Tank Chair. Primarily designed for paraplegics that are looking for an off-road, all-purpose wheelchair, from the conversations I overheard, the market might much more wide open on this one.

With a top speed of 5 MPH, the Tank Chair is built on a one-piece steel chassis, and has deep rubber treads and lightweight aluminum struts. Needless to say, it will go places that normal wheelchairs can only dream about: over snow, soft sand, gravel, up steep hills and stairs, and through 18 inches of water. Maybe more wheelchair-bound folks can get in on these (supposedly inclusive) reality TV shows once these babies hit the streets…errr, beaches, jungles, and mountaintops.

Available in late January, it’s a steal at $15,600.