OLEDs are a hot topic these days, with it being a display technology that allows for super-thin and flexible full-color displays. They aren't perfect, however, often running too hot to be placed inside of devices. Rather than trying to merely solve that problem, LG.Philips went ahead and just developed a totally new display type that beats OLED at its own game.
The new tech, which is so new that it doesn't have a catchy acronym to refer to it by, uses oil and water to create a thin, flexible display. It's said that the display tech looks like a glossy magazine cover, which sounds pretty great to us, and doesn't need to be made at the high temperatures that cause OLED problems. It's not clear when we'll be able to see this new tech in the wild, but it'll be interesting to see how this affects OLED research.