People love sticking their iPods into objects that iPods haven't been stuck in before. After all, an alarm clock with an iPod dock is nothing new, but a projector? Yeah, that's a new one.
It's actually kind of a cool idea, now that the iTunes Music Store is selling movies with decent resolutions. If you're looking to switch from regular TV to a projector setup and happen to be someone who enjoys downloading movies to your iPod, this is a super-simple way to catch those flicks on a screen quite a few inches larger than what you're used to. The iProjector from Ion Audio should be announced with full specs and pricing come CES next month, so keep your eyes peeled for it.