Reminiscent of Studio 54-era disco floors, the EnterActive entryway tracking system designed by Electroland, an urban art collective, is composed of a bed of luminescent panels lit by red LED lights that respond to the weight of tentative visitors. The movement tracked by the ground panels is translated to an eight-story grid of LED panels that can be mounted to the building's façade. I can just hear HAL 9000 saying, "Come inside children, it is warm." If you care to stop by, EnterActive is now playing live at the Met Land apartment building on the corner of 11th and Flower St. in Los Angeles. Eventually, the patterns of movement will also be transmitted to a plasma screen that'll be mounted somewhere in the lobby area, leaving a place for junior marketing executives and industrial designers alike to sit and ponder the patterns of our consumer progress. While this project has been toted as a comment on a contemporary life saturated by surveillance, I'm pegging it as a fancy way to get those finicky, high-fashion voyeurs into the store.