White Lake gives memory sticks a little class

The truism "money doesn't grow on trees" might have escaped the people running Dutch company White Lake, makers of a 14-carat gold 1-GB USB memory stick. The decadent dandy costs a whopping $3,000. White Lake claims they've already sold 24 and plans to expand their catalog to include 4- and 6-GB sizes. Luckily for White Lake, the world's billionaire club is at an all-time high of 793 members.