How much would you pay to not use your iPhone? Would you pay the price of a cheap television to avoid seeing one? If so, you aren’t alone. This past June, Digital Detox held its first three-day camp, the purpose of which is offering a technology-free weekend. It costs $350 and sold out.
The camp, called Camp Grounded, boasts that it is “where grown-ups go to unplug, getaway [sic] and be kids again.” Held at Camp Navarro in the Redwoods of Northern California, the camp includes all the activities you’d expect from a camp: sing-alongs, capture the flag, archery, etc. It also includes activities that might benefit from a electronics break, such as writing sessions and creative workshops.Ironically, the camp has an e-newsletter.
Camp Grounded is a branded offering from Digital Detox, a company that organizes “off the grind” retreats, allowing users to escape technology for three-day increments for individual as well as corporate retreats.
We write about an awful lot of wonderful technology here, but there’s no question that it permeates most aspects of our lives. If folks are already willing to pay $350 to escape it for three days, you can only wonder how profitable the escape-tech business will be in ten years.